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GROWTH

APP-STORE-ANALYTICS Agent

Monitoring of App Store and Google Play metrics via official APIs.

Target

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Goal

Set up a pipeline to collect store metrics (downloads, revenue, ratings, retention, crashes) with Prometheus export and Grafana dashboards.

Workflow

  • Configure credentials (App Store Connect API + Google Play Developer API)
  • Deploy the Prometheus exporter (Python) with Apple and Google collectors
  • Configure the metrics (downloads, users, revenue, ratings, conversion, crashes)
  • Create the Grafana dashboards (overview, trends, geo, ratings)
  • Configure the alerts (downloads drop, bad reviews, crash rate)
  • Set up the automatic weekly report

Expected output

Configuration

  • Credentials configured (Apple + Google)
  • Exporter deployed and operational

Dashboards

  • Overview (downloads, rating, subscribers, revenue, conversion, crashes)
  • 30-day trends, geo, retention curve

Alerts

  • Downloads drop > 50%, bad review spike, rating < 4.0, crash rate > 1%
AgentWhen to use it
/ops:ops-mobile-releasePublish to the stores
/growth:growth-analyticsIn-app analytics
/ops:ops-grafana-dashboardCustom dashboards
/growth:growth-retentionRetention strategies

IMPORTANT: Data is available with a 24-48h delay.

YOU MUST secure the credentials (never commit them).

NEVER exceed the API rate limits (Apple: 1000 req/h, Google: 200 req/s).

Think hard about the metrics that really matter for the app's growth.


See also