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Workflow: Product Launch

Complete guide to launch a new product or SaaS.

Quick command

/work:work-flow-launch "My new SaaS"

Overview

The launch workflow covers:

  1. Business - Model, pricing, MVP
  2. Legal - GDPR, ToS, legal notices
  3. Tech - Infrastructure, security, performance
  4. Growth - Landing, SEO, analytics
  5. Launch - Go-live and monitoring

Detailed steps

1. Business

/biz:biz-model "My project management SaaS"

Define:

  • Value proposition
  • Business model (Lean Canvas)
  • Pricing strategy
  • MVP scope
/legal:legal-rgpd
/legal:legal-terms-of-service
/legal:legal-privacy-policy

Prepare:

  • GDPR compliance
  • ToS/T&Cs
  • Privacy policy
  • Legal notices

3. Infrastructure

/ops:ops-ci
/ops:ops-monitoring
/ops:ops-backup

Configure:

  • CI/CD pipeline
  • Monitoring and alerts
  • Backup and recovery
  • Secrets management

4. Security

/qa:qa-security
/qa:qa-audit

Verify:

  • OWASP Top 10
  • Secure authentication
  • Data protection
  • Penetration tests

5. Performance

/qa:qa-perf
/ops:ops-load-testing

Optimize:

  • Core Web Vitals
  • API response times
  • Load tests
  • CDN and caching

6. Growth

/growth:growth-landing
/growth:growth-seo
/growth:growth-analytics

Prepare:

  • Optimized landing page
  • Technical SEO
  • Analytics and tracking
  • Conversion funnel

7. Go-Live

/ops:ops-release

Deploy:

  • Production deployment
  • DNS and certificates
  • Active monitoring
  • Support ready

Launch checklist

Business

  • Business model validated
  • Pricing defined
  • MVP scope clear
  • Personas documented
  • GDPR compliant
  • ToS/T&Cs drafted
  • Privacy policy
  • Legal notices

Tech

  • CI/CD operational
  • Monitoring active
  • Backups configured
  • Security audited

Growth

  • Landing optimized
  • SEO in place
  • Analytics configured
  • Email ready

Launch

  • Domain configured
  • SSL active
  • Support ready
  • Communication planned

Concrete example

> /work:work-flow-launch "TaskFlow - Simplified project management"

# Claude automatically chains:
# 1. Analyzes the project
# 2. Proposes the business model
# 3. Prepares the legal documents
# 4. Configures the infrastructure
# 5. Audits security
# 6. Optimizes performance
# 7. Prepares growth
# 8. Guides the go-live

See also